{"id":3791,"date":"2018-01-11T12:47:30","date_gmt":"2018-01-11T12:47:30","guid":{"rendered":"https:\/\/peoplecert.wpengine.com\/getbusy\/?p=3791\/"},"modified":"2018-01-15T11:01:31","modified_gmt":"2018-01-15T11:01:31","slug":"dell","status":"publish","type":"post","link":"https:\/\/www.hepis.gr\/getbusy\/en\/2018\/01\/11\/dell\/","title":{"rendered":"Dell is making jewelry with reclaimed gold from recycled computer guts"},"content":{"rendered":"<p>A new jewelry line launched this week in literally the last place on Earth any reasonable human being would look for fashion advice \u2014 but the style gurus at Dell Computers are going for it anyway, announcing a limited-edition jewelry collection made from gold mined from recycled motherboards.<\/p>\n<p>&nbsp;<\/p>\n<p>Dell has partnered with <em>Twilight<\/em> actress Nikki Reed on the line, offering up 14- and 18-carat gold rings, earrings and cuff links. It\u2019s mostly a bit of a ploy to bring attention to the company\u2019s recycling efforts, let\u2019s be honest, but at least it\u2019s a pretty fun one.<\/p>\n<p><em>\u00a0<\/em><\/p>\n<p>According to the EPA, somewhere in the neighborhood of only 12.5 percent of e-waste is recycled, resulting in around $60 million in gold and silver being thrown away each year in the form of old phones.<\/p>\n<p>&nbsp;<\/p>\n<p>Dell says its efficient new recycling processes have given the company an excess amount of the material, so it decided to do something a bit more interesting with the gold rather than just stockpiling it. The Reed-designed circular jewelry is a nod to the company\u2019s push toward a \u201cclosed-loop system\u201d it hopes will help create around a million new motherboards within the next year.<\/p>\n<p>&nbsp;<\/p>\n<p>The jewelry\u2019s up for preorder now, ranging from $78 for a gold ring to $348 for a flashy pair of cuff links. So next time someone asks where you got that flashy new bling, you can say, \u201cDude, I got a Dell,\u201d and then show them this video if they\u2019re under 25 so they\u2019ll get the reference.<\/p>\n<p><em>\u00a0<\/em><\/p>\n<p><em>By <\/em><em>Brian Heater<\/em><\/p>\n<p>&nbsp;<\/p>\n<p>Source: <a href=\"https:\/\/techcrunch.com\/2018\/01\/10\/dell-is-making-jewelry-with-reclaimed-gold-from-recycled-computer-guts\/\">techcrunch.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>A new jewelry line launched this week in literally the last place on Earth any reasonable human being would look for fashion advice \u2014 but the style gurus at Dell Computers are going for it anyway, announcing a limited-edition jewelry collection made from gold mined from recycled motherboards.<\/p>\n","protected":false},"author":2,"featured_media":3787,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"jetpack_post_was_ever_published":false,"_jetpack_newsletter_access":"","_jetpack_newsletter_tier_id":0,"footnotes":"","jetpack_publicize_message":"Dell is making jewelry with reclaimed gold from recycled computer guts","jetpack_is_tweetstorm":false,"jetpack_publicize_feature_enabled":true,"jetpack_social_post_already_shared":true,"jetpack_social_options":{"image_generator_settings":{"template":"highway","enabled":false}}},"categories":[33],"tags":[176,174,175],"class_list":["post-3791","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-misc-en","tag-jewelry","tag-reclaimed-gold","tag-recycled-computer-guts"],"jetpack_publicize_connections":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.5 - 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